Crumbl went full breakfast this week — and the lineup is wild.
The chain’s Breakfast Week rotating menu runs through Saturday, June 6 only, featuring a brand-new Fruity Cereal Milk Tres Leches Cake alongside four more breakfast-inspired cookies and treats that are already generating serious buzz online. The Pop-Tarts collaboration in particular has gone viral on TikTok, and with only two days left on the menu, this is the window to get in.
Here’s everything available and what to know before you order.
The Standout Items
Fruity Cereal Milk Tres Leches Cake (New)
The headliner of Breakfast Week and the only brand-new item in the lineup. This tres leches cake is baked with fruity cereal pieces inside, soaked in a cereal-flavored tres leches sauce, topped with whipped cream, and finished with a crunchy fruity cereal streusel on top.
It’s the kind of concept that sounds like it shouldn’t work but absolutely does — the cereal milk flavor that’s dominated dessert menus for the past two years applied to one of the most indulgent cake formats out there. Reviews are calling it a must-try before it disappears Saturday.
Frosted Strawberry Cookie Featuring Pop-Tarts
This is the one TikTok can’t stop talking about. A warm, buttery cookie packed with strawberry filling, topped with a pool of melted white drops, crushed Frosted Strawberry Pop-Tarts pieces, and flaky rainbow sugar. It’s essentially a Pop-Tart deconstructed into a Crumbl cookie — and the result is exactly as nostalgic and indulgent as that sounds.
Blueberry Pancake Cookie
A warm blueberry pancake-inspired cookie topped with blueberry buttermilk glaze and a dollop of buttercream. It’s the most straightforward of the breakfast items and arguably the most universally appealing — pancake flavor translates exceptionally well to cookie format.
French Toast Cookie
A fluffy, buttery cookie topped with cinnamon egg wash, a dollop of buttercream, a sprinkle of powdered sugar, and a side of sweet syrup for drizzling. The drizzle-it-yourself syrup component makes it the most interactive item on the menu.
Also Available This Week
Pink Donut Cookie — A warm vanilla cookie with a donut-style hole, topped with pink glaze and rainbow sprinkles.
Sea Salt Cookie Featuring Nutella — A warm cookie with cocoa hazelnut filling, drizzled with Nutella and finished with sea salt.
Chocolate Chip Cookie Thins — A Crumbl staple available alongside the weekly rotating items.
How to Order
The Breakfast Week menu is available through the Crumbl app, online at crumbl.com, and in-store at participating locations. Crumbl cookies can also be ordered for delivery through DoorDash and other delivery apps.
The menu expires Saturday, June 6. Next week’s menu drops Sunday evening.
The Bottom Line
Crumbl’s Breakfast Week menu runs through Saturday, June 6 at participating locations. The Fruity Cereal Milk Tres Leches Cake and Frosted Strawberry Cookie Featuring Pop-Tarts are the two items generating the most buzz — and with only two days left, there’s not much runway to decide. Order through the app, online, or in-store before Saturday.
